ON-DEMAND WEBINAR

Achieving incrementality with a product-first retail media strategy

If you're relying on the old playbook of funneling all your retail media dollars to walled gardens, you’re likely running into diminishing returns. It’s time to adopt a fresh approach that allows incremental value to blossom—diversifying your retail media mix to increase brand visibility wherever shoppers purchase your products.In this webinar featuring retail media experts from CommerceIQ and our partner Criteo, you’ll discover how to grow your brand across the world’s largest digital marketplaces with a product-first approach.

Speaker
Rob Scarpelli
Director of Global Partnerships, Criteo
Moderator
Evan Walsh
Customer Success Director-Advertising, CommerceIQ
Watch now

Powering retail ecommerce for 2200+ brands

You’ll learn:

  • The value of incremental growth
  • Methods to unlock brand scale & performance by expanding beyond Amazon
  • Ways to break down siloed thinking
  • Strategies to incorporate these learnings into 2025 retail media plans



Join us to discover how you can expand your brand with modern ecommerce strategies for incremental growth.

Other cross sell product section

Robert Saker

Global VP Retail & Manufacturing at Databricks

Guru Hariharan

Chief Executive Officer

Guru is a seasoned Technology and Business leader with over 15 years of experience in the ecommerce industry. Before founding the company in 2012, Guru spent five-plus years at Amazon building out automated vendor management and supply chain.
 
He also became the AI-based selling coach for 3P sellers. Guru also held the role of General Manager of the Marketplace Experience at eBay, where he led the global launch of eBay’s “Fast N’ Free” shipping and the Global Returns programs.
 
Guru has a Masters with a focus on Machine Learning from the University of Texas at Austin and an MBA from the Wharton School.

Apoorva Bakshi

Film producer

Guru Hariharan

Chief Executive Officer

Guru is a seasoned Technology and Business leader with over 15 years of experience in the ecommerce industry. Before founding the company in 2012, Guru spent five-plus years at Amazon building out automated vendor management and supply chain.
 
He also became the AI-based selling coach for 3P sellers. Guru also held the role of General Manager of the Marketplace Experience at eBay, where he led the global launch of eBay’s “Fast N’ Free” shipping and the Global Returns programs.
 
Guru has a Masters with a focus on Machine Learning from the University of Texas at Austin and an MBA from the Wharton School.