DIGITAL SHELF OPTIMIZATION

Win share across the shelf with AI-powered insights & automation

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Unlock profitable growth across 1,450+ retailers with real-time shelf visibility, smart actions and AI automations. No spreadsheets required.

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Automate your shelf health with real-time insights & AI-powered actions

Powered by trusted data, tailored scorecards and real-time AI, Digital Shelf Optimization helps ecommerce teams eliminate manual shelf audits and surface issues before they hit the bottom line.

Track content, availability, pricing, reviews & more across 1,450+ retailers

Build customized, executive-ready views by brand, retailer or competitor with 80+ metrics & flexible thresholds

Catch search ranking drops, lost Buy Box, content gaps or pricing changes with automated root cause analysis & recommended actions

Sync with your PIM to detect & fix content discrepancies across your full retailer footprint

AllyAI surfaces insights & performance trends to generate PowerPoint or Excel reports in a single click

Connect real-time shelf signals with Retail Media Management to improve incrementality & ad ROI

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Actionable shelf intelligence, all in one platform

Whether you're tracking SKU performance, fixing PDP issues or informing media strategy, Digital Shelf Optimization turns shelf data into profitable decision-making—backed by trusted insights and AI-powered automation every step of the way.

Catch problems before they affect your business

  • AllyAI Category Teammate: Get instant insights, automated reports & real-time performance drivers by SKU, keyword or retailer

  • Content compliance automation: Detect and resolve PDP issues by syncing with your PIM & syndicating updates automatically

  • AI-driven diagnostics: Identify the root cause of search drops, Buy Box losses & pricing changes before they impact sales

  • Custom Report Builder: Create & share tailored reports with a no-code, drag-and-drop interface for every stakeholder

Track performance across brand, competitors & 1,450+ retailers

  • Customizable scorecards: Monitor content, availability, pricing & reviews with fully flexible scorecards tailored by brand, geography or retailer

  • Location-Based Analytics: Drill into SKU execution at the store level to pinpoint regional issues & optimize retailer compliance

  • Data Quality Dashboard: Get full transparency into shelf data coverage, accuracy & reliability

  • Retail media signal integration: Connect shelf KPIs like organic rank and content health to media performance for better targeting & ROI

Eliminate manual shelf audits & fix issues fast

  • Automated monitoring & alerts: Stay ahead of compliance gaps & PDP errors with real-time AI alerts

  • Content syndication workflows: Automatically push fixes across your retailer footprint to ensure consistency & speed

  • End-to-end automation: From catalog health to financial recovery, reduce manual work & improve ROI

The only purpose-built digital shelf solution designed to drive performance at scale

Unlike passive monitoring tools, CommerceIQ’s Digital Shelf Optimization platform doesn’t just show you what’s wrong—it tells you why, and helps you fix it. With AI-driven insights, automated actions and unmatched data transparency, DSO empowers teams to move from reactive to proactive and turn shelf performance into a competitive advantage.

AI that speaks your language

AllyAI Category Teammate is trained on digital shelf signals from 1450+ retailers, 80+ KPIs and commerce-specific taxonomies—not generic datasets. It powers embedded insights, one-click reporting and SKU-level diagnostics across metrics like price changes, search rank and content health.

Trusted scorecards

The Data Quality Dashboard gives you granular visibility into data completeness and integrity by retailer, KPI and timeframe. Monitor crawl success rates, identify gaps by store or category, and troubleshoot discrepancies proactively — without needing to file support tickets.

Built in workflow automation

Automate content validation, secondary image compliance and PIM syndication directly within the DSO platform. Use built-in business logic and configurable thresholds to trigger automated actions across retailers, eliminating manual audits and speeding time-to-resolution.

Massive scale, single interface

DSO is engineered to aggregate, normalize and visualize shelf data across 1,450+ retailers and 100+ apps. Whether you’re managing global scorecards or retailer-specific competitive views, all insights are delivered in a unified UI with support for brand, category and market-level segmentation.

Real-time shelf-driven ad optimization

Retail media signal integration connects shelf KPIs, including organic rank, pricing issues and PDP compliance to CommerceIQ’s media optimization engine. This enables automated adjustments to bids, budgets and campaign targets based on real-time shelf health — driving true ad incrementality.

TESTIMONIALS

Hear what our customers say

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“CommerceIQ has enabled my team to operate at the pace needed to win in the market. Issues that would take weeks to identify are now being flagged and resolved on the same day.”

Stephen Mischel • Ecommerce Sales Team Lead, Bayer

“CommerceIQ’s ecommerce management platform provides substantial benefits, giving us the ability to understand performance across granular targets, including branded, generic, and competitive keywords and apply bulk automation to optimize our campaigns in line with our business objectives.”

Rizwan Akbar • Head of ecommerce, Pilgrim’s Pride

“The ease of use of the DSA platform has been a big plus. They have a slick user interface and intuitive dashboards, which make it easy for people who are not necessarily very technical to access the information they need. As a result, more people are now utilizing DSA data, and they have confidence that the data is accurate.”

Michael Gold • Strategy & Ecosystems Manager at PepsiCo

“I knew we needed an ecommerce partner with a technology-first approach to help us optimize the supply chain, sales operations, and retail media spend. I’ve been impressed by how quickly the CommerceIQ Channel Optimization Platform and ecommerce experts have become an integral part of how we run and profitably grow our Amazon business. We are now exploring how to take the same approach with our other channels.”

Steve Daigh • Senior Director of ecommerce, Spectrum Brands, Inc.

"CommerceIQ has drastically step changed our shortage disputes process resulting in a higher success rate for those disputes…Before automating our shortage disputes, we spent much of our time reviewing them manually and simply were not able to dispute all of them as we did not have the capacity to do so. That left us only disputing the largest shortages. And now with CommerceIQ, automation allows us to dispute 100% of our invoices maximizing our chances of revenue recovery and increasing our productivity."

Jennifer Wronski • Sales Team Lead- Reckitt

"Out-of-stock reports have helped me manage my catalog & stay ahead of conversations."

Senior ecommerce Manager • Georgia Pacific

“CommerceIQ has enabled my team to operate at the pace needed to win in the market. Issues that would take weeks to identify are now being flagged and resolved on the same day.”

Stephen Mischel • Ecommerce Sales Team Lead, Bayer

“CommerceIQ’s ecommerce management platform provides substantial benefits, giving us the ability to understand performance across granular targets, including branded, generic, and competitive keywords and apply bulk automation to optimize our campaigns in line with our business objectives.”

Rizwan Akbar • Head of ecommerce, Pilgrim’s Pride

“The ease of use of the DSA platform has been a big plus. They have a slick user interface and intuitive dashboards, which make it easy for people who are not necessarily very technical to access the information they need. As a result, more people are now utilizing DSA data, and they have confidence that the data is accurate.”

Michael Gold • Strategy & Ecosystems Manager at PepsiCo

“I knew we needed an ecommerce partner with a technology-first approach to help us optimize the supply chain, sales operations, and retail media spend. I’ve been impressed by how quickly the CommerceIQ Channel Optimization Platform and ecommerce experts have become an integral part of how we run and profitably grow our Amazon business. We are now exploring how to take the same approach with our other channels.”

Steve Daigh • Senior Director of ecommerce, Spectrum Brands, Inc.

"CommerceIQ has drastically step changed our shortage disputes process resulting in a higher success rate for those disputes…Before automating our shortage disputes, we spent much of our time reviewing them manually and simply were not able to dispute all of them as we did not have the capacity to do so. That left us only disputing the largest shortages. And now with CommerceIQ, automation allows us to dispute 100% of our invoices maximizing our chances of revenue recovery and increasing our productivity."

Jennifer Wronski • Sales Team Lead- Reckitt

"Out-of-stock reports have helped me manage my catalog & stay ahead of conversations."

Senior ecommerce Manager • Georgia Pacific

Turn insights into impact with CommerceIQ

1450+

retailers

100+

mobile apps

59

countries

250+

engineers and
data scientists

AI THAT WORKS

Turn insights into impact with CommerceIQ

CommerceIQ is the only sales-focused, unified platform built specifically for ecommerce—combining sales, media and shelf data with role-specific AI teammates that deliver actionable, commerce-ready insights.

FAQs

Find quick answers to common questions about our products, services, and policies. If you need more help, our team is here to assist you.

Explore FAQs
Can CommerceIQ help me optimize my Instacart campaigns for better results?

Yes, CommerceIQ can help you optimize your Instacart campaigns. Our platform categorizes campaigns based on keyword type (branded, category, competitor) and consumer journey search (search, browse, impulse).

This categorization enables you to make informed decisions and take actions such as adjusting budgets, pausing or unpausing campaigns, and targeting high-performing keywords and SKUs.

By providing recommendations and automation, CommerceIQ helps you make the most out of your Instacart campaigns and achieve better results.

How does CommerceIQ support digital shelf analytics for consumer packaged goods brands?

CommerceIQ enables consumer packaged goods brands to monitor, analyze, and react to their digital shelves in minutes instead of months. With AI-powered analytics, brands can collect and analyze ecommerce data, gaining actionable insights into sales levels, profitable keywords, trending competitors, and out-of-stock orders.

This real-time visibility helps brands make informed decisions to optimize their digital shelves, recover lost revenue, and improve overall performance.

How does CommerceIQ provide timely insights for electronics brands?

CommerceIQ enables electronics brands to monitor, analyze, and react to real-time data from their digital shelf. Through AI-powered analysis of ecommerce data, CommerceIQ provides actionable insights into vital metrics such as ordered product sales, revenue, and profits.

Brands can make data-driven decisions and take instant action to stay on top of their ecommerce performance, improve customer experience, and maximize their online success

Can CommerceIQ help my Grocery and Gourmet Foods brand understand consumer purchase intent?

Yes, CommerceIQ can help your brand understand consumer purchase intent. By analyzing consumer searches into branded, category, or competitor keyword types, CommerceIQ provides valuable insights into consumer behavior and preferences.

This understanding allows you to tailor your marketing and product strategies to meet consumer needs and drive sales.

Why is search relevance important in driving sales and how does CommerceIQ help in dominating the search?

Search relevance is crucial in driving sales because a significant percentage of consumers start their product searches on platforms like Amazon. CommerceIQ helps you dominate the search by providing personalized recommendations and automatically refining allocation and bids on the keywords that matter.

By leveraging its retail-aware advertising engine, CommerceIQ helps improve search relevance, capture the consumer at the moment of purchase, and drive incremental sales with maximum efficiency.

How reliable and scalable is CommerceIQ’s Digital Shelf Analytics platform?

CommerceIQ’s Digital Shelf Analytics platform is designed to meet the needs of e-commerce businesses at scale. It offers accurate full category data, flexibility to accommodate various CPG market needs, unlimited user access, and robust reliability.

What are the key capabilities of CommerceIQ’s Digital Shelf Analytics platform?

CommerceIQ’s Digital Shelf Analytics platform offers a range of capabilities, including:

Content Optimization: Maximizing product potential with optimized content for the digital shelf

Share of Search Analysis: Boosting organic and paid search rankings by measuring brand performance against top performers

Pricing and Promotion Monitoring: Staying ahead of the competition by monitoring and adjusting pricing strategies

Retail Media Monitoring: Managing eRetail media performance to drive consumption and category growth

Availability and Assortment Optimization: Optimizing product assortment and managing stock availability on the digital shelf

Ratings and Reviews Analysis: Monitoring and leveraging product reviews to enhance the digital shelf marketing strategy

How does Digital Shelf Analytics help with brand planning and strategy?

"Digital Shelf Analytics aligns with strategic and commercial priorities, allowing businesses to link it to major initiatives such as innovation, revenue management, assortment reviews, and brand planning.

It provides specific focus areas for individual roles, ensuring relevance and actionable insights for various stakeholders involved in brand planning and strategy execution"

What are the benefits of using Digital Shelf Analytics?

" Some of the benefits of using Digital Shelf Analytics include:

Improved visibility and control over product performance across multiple ecommerce platforms and retailers

Enhanced understanding of consumer behavior and preferences

Optimization of product content, pricing, and promotions for maximum impact

Identification of opportunities to drive value and increase sales

Monitoring and management of brand reputation through ratings and reviews"

How does Digital Shelf Analytics help boost decision-making?

Digital Shelf Analytics provides real-time insights and data on various aspects of the digital shelf, including content, brand messaging, compliance, pricing, promotion, availability, assortment, and ratings.

By analyzing this information, businesses can make informed decisions to optimize their online product strategies, improve customer experience, and drive sales and profitability.

What is Digital Shelf Analytics?

Digital Shelf Analytics refers to the process of monitoring and optimizing the online presence and performance of products across various ecommerce platforms. It involves tracking key metrics such as product content, search rankings, pricing, availability, ratings, and reviews to make data-driven decisions and drive profitable growth.

Can CommerceIQ help in optimizing budgets for Instacart advertising?

Absolutely. CommerceIQ provides automation and optimization features to help you make the most out of your budget for Instacart advertising. Its platform allows you to set hourly bid adjustments to ensure your campaigns are live throughout the day.

Additionally, automatic budget optimization helps you adhere to pacing across all campaigns on Instacart. By leveraging bulk automation and optimizing campaigns based on your specific goals, consumer spending patterns, and keyword improvements, CommerceIQ helps you maximize the effectiveness of your budget and achieve better results on Instacart.