By clicking "Accept all", you agree to storing cookies to enhance navigation, analyze usage, and support marketing. Privacy Policy.

CommerceIQ logo in white text on a transparent background.
RETAIL MEDIA, COMPARED

Why CommerceIQ's better

Deep retailer expertise + AI that drives outcomes. Not just more reports.

The short version

Most retail media platforms make you choose: broad coverage or real depth, self-service tooling or hands-on expertise, ad-only metrics or the full sales picture. CommerceIQ doesn't make you choose. It's built to go deep on the retailers driving your GMV, prove true incrementality in real time, and act on it through an always-on agent, all backed by an embedded team, not a login and a help center.

Ad spend → incremental sales, by retailerMOST OTHER PLATFORMS · SPREAD THINCOMMERCEIQ · DEEP FOCUS

What sets CommerceIQ apart

Four ways CommerceIQ is built differently

01

Deep retail expertise, not just wide

Chasing every emerging channel spreads data and your team's attention thin. CommerceIQ goes deep on the retailers where the majority of your GMV already sits, with shelf-aware signals refreshed several times a day on your highest-priority keywords.

Bottom line: If most of your revenue runs through a handful of retailers, depth beats breadth.

<5 sec

Shelf insights

02

Technology and expertise, together

Plenty of platforms leave you to DIY it, or hand you off to an agency to fill the gaps. CommerceIQ pairs its technology with an embedded team of retail media experts as part of the platform itself.

Bottom line: You get in-house-level scale and judgment without building that expertise from scratch.

24x7

Always-on

1:1

Retail experts

03

Incrementality you can act on, in real time

A lot of competitors run incrementality reporting on a lag of up to two weeks or more. CommerceIQ measures true, causal lift in real time and feeds it straight into AllyAI, our always-on agent.

Bottom line: Real incrementality, acted on immediately, not just reported.

55%

iROAS increase

-12.8%

CPC reduction

04

The full sales story, not just the ad story

Ad platforms can only tell you what happened in media. CommerceIQ connects distribution, sell-through, share, and price and promo signals to what's happening in ads.

Bottom line: Recommendations are grounded in your whole sales operation, not just your ad account.

2x

Sales lift, same budget

Built for focused growth teamsDeep retailers, expert support, brand-owned strategy.AmazonCore GMV driverWalmartPriority retailerTargetFocused planStrategy ownershipExpert support without handing off controlBRAND LEDReal incremental salesNot just reported ROAS

Who it's for

Built for brands who are done choosing

CommerceIQ is built for brands and sellers whose growth depends on a core set of retailers, who want expert support without giving up ownership of their strategy, and who are done optimizing for ROAS instead of real, incremental sales.

Used by the most loved brands in the world

Newell Brands
Colgate-Palmolive
Henkel
PepsiCo
P&G
Georgia-Pacific
Coca-Cola
Ferrero
Purina
Mondelez
Bayer
Pilgrim's
Reckitt

Case study

Results from brands using CommerceIQ

CommerceIQ helps brands move beyond vanity metrics, driving truly incremental sales, smarter spend allocation, and measurable efficiency gains across the world's largest retailers.

Learn more

Health & Supplements

$1MM+

Incremental revenue in Q4

Beauty

+77%

Total sales growth

Grocery

+44%

Ad Sales growth, with 24% lower CPC

Impact

Typical ROI seen by customers

75%Growth in Ad Sales
-12.8%CPC Reduction
+55%Incremental Returns
50+signals for iROAS Optimization

Resources

Unlock smarter commerce strategies

Explore expert insights, product updates and practical tips to drive growth, efficiency and market share across your retail media ecosystem.

View all
Packaged raw fresh chicken fillets labeled Pilgrim's with reusable Charola container lid beside it.
Featured · Case study

Pilgrim's Pride leverages AI Goal Optimizer to drive innovation and growth

Read case study

Get your Retail Media incrementality report

Request your free Retail Media Incrementality Report and an expert will walk you through a detailed analysis of your keywords, incremental value, and share of voice, to unlock your best possible ROAS.

Get report

What you get

✓Your Incrementality Report
✓Incremental ROAS and Share of Voice for top keywords
✓Specific Ad changes needed to improve return on spend
Free · expert walkthrough

Questions

Frequently asked questions

How is CommerceIQ different from other retail media platforms?+

CommerceIQ goes deep on the retailers driving your GMV instead of spreading across every new channel, pairs its technology with embedded retail media experts, measures true causal incrementality in real time, and connects ad performance to your full sales operation - not just what happened in media.

Does CommerceIQ replace my agency?+

Brands typically choose DIY tooling and then use an agency on top. Instead of working with two vendors, we give you one vendor who handles it all. CommerceIQ's technology comes paired with an embedded team of retail media experts, so you get dedicated, in-house-level expertise to drive efficient, scalable growth without building that team from scratch or handing your strategy to a third party.

How fresh is CommerceIQ's data?+

Shelf and keyword signals refresh in near real time, with top-priority keywords tracked numerous times per day, so issues like stockouts, Buy Box loss, or share shifts are caught while there's still time to act.

What's the difference between incrementality and ROAS?+

ROAS measures efficiency against ad spend, but it can't tell you which sales would have happened anyway. Incrementality isolates the sales your media actually caused. CommerceIQ measures that causal lift in real time and feeds it directly into an always-on agent that reallocates spend toward true incremental growth, rather than surfacing a report someone has to act on manually.

Does CommerceIQ only look at advertising?+

No. CommerceIQ connects distribution, sell-through, share, and price/promo data to your ad performance, so recommendations account for the real, full-funnel reasons sales move - not just ad-driven signals.

Which retailers does CommerceIQ support?+

CommerceIQ is built to go deep on the retailers where your GMV concentrates most today, such as Amazon, Walmart, Target, and many more.

See why CommerceIQ's better for your business

Get a walkthrough built around the retailers, categories, and goals that matter most to you.

Book a demo